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CERAM
(Nice
Graduate School of Management, specialization in e-business,
year 00). One year exchange program with San Francisco State
University (MBA program) in 99/00.
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DUETI
(a three-year university degree abroad, year 98) at the University
of California at Santa Barbara, USA, with a major in Communications.
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DUT
Communications
(a two-year university degree, year 97) at the University of
Grenoble, France, with a major in Business Communications.
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Partnerships
Manager
BUYING-PARTNER.COM
(BtoB
marketplace)
Sophia Antipolis,
FRANCE
June 2000 - November 2001
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-->
Definition and identification of best partnerships in term
of acquisition of content and new services in cooperation
with co-founders.
--> Promotion of Buying Partner services with different
BtoB portals, online magazines, marketplace, through our
affiliates marketing program.
--> Worked closely with the web agency to integrate contents
and services provided for/by the partners and followed trough
the technical and commercial aggreements.
--> Followed through audience development (search engines
and directories registration, statistics analysis, etc.).
Responsible
for web site traffic reporting and analysis.
-->
Developed new features and functionality of the sites in order
to attract new customers, retain existing customers and therefore
give company a competitive edge.
-->
Generated a bi-annual web
marketing plan.
--> Developed and implemented an e-mail marketing strategy,
purchased qualified e-mails list. Purchased banner advertising
time and space and managed e-mail marketing campaigns in collaboration
with technical team (ie, webmaster and
developers)
--> Looked for hot new cost effective promos to increase
website exposure and traffic.
--> Optimized web sites foreign version
to rank high with search engines.
--> Initiated
and managed the production and provide creative direction
to graphics of all online marketing pieces. Webmaster
supervision to ensure that all website content is current
and accurate.
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Marketing Assistant
HEALTHCENTER.COM
(Provider of
imaging solutions)
San Francisco, USA
Sept. 1999 - Feb. 2000 |
-->Assisted
Marketing Manager with direct mail, advertising and website
content creation and promotion.
--> Online marketing research and evaluation, market analysis,
competitive analysis, presentation development and project
management.
--> Monitored and evaluated the products, strategies and activities
of the competition.
--> Trade
show management : fill out forms and handle coordination/setup/shipping.
--> Conduct market research, market segmentation, and marketing
analysis to select target and win new accounts.
visiplus
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Webmaster
NICE AIRPORT
(2nd
Airport in France)
Nice, FRANCE
Sept. 1998 - Aug.t
1999
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-->
Designed, helped to develop and maintain company web site,
including graphics and visual design, and content layout.
--> Worked
with internal and external technical resources. Managed all
domain and address registration and management.
--> Served
as liaison to Internet users, updated marketing materials
including brochures and Powerpoint presentations.
--> Developed content, designed and distributed Digital
newsletter
-->Managed
the day to-to-day administration and operations of the web
site.
-->
Experienced in submitting index pagers
with meta tags to search engines and
directories.
Knowledge of Web Position, Top Dog
and Wordtracker.
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Account
Manager Assistant
TRANSFAC
(Student
magazine)
Lyon, FRANCE
April - June 1997
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-->
Carried out from scratch a promotional campaign for a student
magazine.
--> Constitution of a customer file, mailing, telephone marketing,
field visits, sales follow-up and advertising space sales.
--> Performed general office correspondance, and others duties.
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English:
Fluent
French: Mother tongue |
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Sports:
Judo (black belt), snowboard, squash, golf
Computer skills: Familiar with a wide range of software
(QuarkXpress, Photoshop, Image Ready, Dreamweaver, FrontPage,
Fireworks. Basic knowledge of HTML.
MS Office expertise.
Other
work experiences: French teacher in San Francisco, waiter
in a French restaurant in Santa Barbara, member of the host
team at Six Flags Chicago and Atlanta.
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